"I did it my way"

Judith Williams founded Judith Williams GmbH in 2006 and quickly developed the brand into the most popular cosmetic brand in German home shopping. Her first sales show with her own products led to the most successful market launch of home shopping station HSE24 to date; the facial crème alone sold more than four million times!
Strengthened by this success, the young entrepreneur presented her first fashion, perfume and jewellery lines under the umbrella of the Judith Williams brand world, currently comprising 700 products, 2009.
In 2010, Judith Williams also opened her own Beauty Institute, creating a wellness oasis and one of the top addresses in Munich for special cosmetic treatments.
Since 2007, she has presented her products in international home shopping with great success as well, among others in countries such as Russia, Italy and Great Britain.
A team with more than 70 people in and outside of the country support the entrepreneur in research and development of her products, as well as in implementation of her creative ideas. The Judith Williams brand world currently generates a turnover of approx. 100 M Euro per year.